Marketing Communications and Brand Management: Modern Strategies for the Digital Age
09/11/2024Comprehensive Exploration and Production Management in the Oil & Gas Industry
09/11/2024Sales Management Excellence: Staff Development & Leadership
£4,000.00
Overview:
This comprehensive five-day training program equips sales managers and supervisors with the essential knowledge and skills to lead high-performing sales teams. Participants will learn to leverage data-driven insights, foster team collaboration, and enhance individual performance through modern coaching techniques. The program is designed to help sales leaders build trust, motivate teams, and run effective meetings that drive results.
Program Objectives:
Upon completing this course, participants will be able to:
- Use data analytics to measure and drive sales team performance.
- Develop high-performing, motivated sales teams with strong interpersonal dynamics.
- Coach sales professionals with modern, result-oriented techniques.
- Lead effective, results-driven sales meetings.
- Set clear, achievable goals and create a culture of continuous improvement.
Target Audience:
- Sales Managers, Supervisors, and Team Leaders
- Aspiring Sales Managers and newly promoted Sales Leaders
- Senior Sales Professionals seeking to develop leadership and management skills
Program Outline:
Day 1: Managing Sales Teams in the Digital Age
- Overview of modern sales management functions.
- Defining a successful sales team and the role of the sales manager.
- Building trust and rapport within teams.
- Data-driven decision-making: Using analytics to track performance and forecast sales.
Day 2: Recruiting, Onboarding, and Setting Clear Expectations
- Modern recruitment techniques: Hiring for cultural fit and performance potential.
- Designing an effective sales induction program.
- Leading by example and establishing clear short- and long-term goals.
- Setting expectations and aligning them with organizational objectives.
Day 3: Building Relationships and Emotional Intelligence in Leadership
- The role of emotional intelligence in effective leadership.
- Building trust with your team and managing conflicts.
- Understanding different personalities and motivating individuals.
- Coaching vs. Training: Distinguishing between the two and optimizing both approaches.
- The GROW model for effective coaching conversations.
Day 4: Motivating and Engaging Sales Teams
- Herzberg's Motivation Theory in modern sales teams.
- Tailoring motivation strategies to individual team members.
- Leveraging intrinsic and extrinsic motivators to drive performance.
- Creating a motivating environment through recognition, feedback, and rewards.
Day 5: Running Effective Sales Meetings and Personal Action Plans
- Preparing and structuring sales meetings for maximum impact.
- Guidelines for running engaging, results-focused sales meetings.
- Creating actionable follow-up plans and tracking progress.
- Developing a personal action plan for implementing key learnings in the workplace.